Blog
November 1, 2020
Let’s dive into the topic and find out how omnichannel communication works in healthcare. Nowadays, it is essential to take care of customer service due to …
June 29, 2020
There is nothing special about the fact that a summit hosted by the pharma digital tech giant Veeva is special every time. The North American edition …
June 24, 2020
The way your brand is presented matters. It’s crucial for pharma and life sciences to build new connective “tissues” between their brand and the audience. This …
April 8, 2020
“Multichannel” and “omnichannel” are high frequency buzzwords in pharma marketing circles. The overwhelming success stories of enterprises in different industries is pushing life sciences companies to consider what to adopt for the future omnichannel pharma communication. However, there still seems to be ambiguity about what omnichannel really is. Is it the same as multichannel? Here is the actual difference that many have overlooked
January 28, 2020
Omnichannel strategies are continuously implemented in many organizations that want to enhance their customers’ experience. Amazon’s omnichannel experiences are the keystone to customer retention that help …
December 9, 2019
“You never get a second chance to make a first impression” is a buzz phrase in the business world. One of the main things to do as a smart manager is to try to draw attention to your company. Well-designed websites are going to help to attract clients and ensure that people know exactly what your company is all about.
In this article, we will discuss some sleek tricks that have been tried and proved by successful website makers, which can give your website the attention it merits.
October 25, 2019
Of enough weight in pharma and life sciences world to deserve the status of Reuters event, eyeforpharma is huge. In reality, to get the full value of the gigantic exchange of insights from leading enterprises, one can only be advised to travel and attend the event in person. As part of the pharma digital innovation community, we at Viseven team have taken it as our tradition to cover at least the most breathtaking presentations here – and this year’s event is not an exception. However difficult it has been to decide what to select to fit into this brief overview.
July 30, 2019
In another move to create a world of truly interconnected digital ecosystems for life sciences, Viseven Group is happy to introduce the integration of eWizard Platform with Adobe Experience Manager! Here, we will look at how you can connect your existing systems, including Veeva, with AEM using eWizard, craft and reuse websites that fit AEM, while tracking their performance in Veeva/Salesforce, as well as how content approval processes and data integrity can be improved.
February 20, 2019
Well, here are 2 options for pharmaceutical marketers: to win trust, credibility and drive more loyalty by embracing upcoming trends in landing page design; OR to …
February 11, 2019
How to stay on top of the competitive pharmaceutical market? Regardless of whether the goal is to promote newly launched product or improve brand perception and …
