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Subscribe for regular insider updates and best practices on trendy topics in pharmaceutical and life sciences marketing: digital innovations, omnichannel strategy, modular content, marketing automation, Veeva, and Salesforce.com expertise, rep-triggered email, eDetailing, and so much more from our team of professionals.

Blog

November 30, 2022

Disruptive Tech in Pharma: A Future of Digital Interactions

Key take-aways from the joint webinar with TCS dedicated to the latest MarTech technologies and innovations
November 17, 2022

Complete guide on pharmaceutical medical affairs

Medical affairs in Pharma are often seen as a central agency that works within a healthcare company and prioritize communication among life science organizations, medical professionals,
November 17, 2022

Web Summit Is No Longer an IT Event — It’s Way Beyond

The most anticipated digital event of fall: how it was and what we learned
November 9, 2022

KOLs in pharma: Experts who shape the drug industry

The drug industry is highly regulated, and its products and offerings have far-reaching impacts on the public’s health and well-being. From the ideation stage to the
November 3, 2022

Key Takeaways From the Digital Pharma East 2022 Conference

The latest news and insights from the top digital pharma events.
October 26, 2022

7 Biggest Challenges in the Pharmaceutical Industry

Over the past couple of years, there have been many pharma company challenges. The global pandemic created an unprecedented demand for vaccines, shut down many clinical
September 22, 2022

How to Create Rep-Triggered Emails to Expand your engagement with healthcare professionals

Targeted and automated email campaigns are still one of the most honored sources of marketing that brings real value to HCP engagement for the last decade.
August 24, 2022

7 Core Components of Successful Global Marketing Strategy

For most businesses, a global marketing strategy is an ultimate dream. Before entering the global market and becoming world-famous, each top brand name like McDonald’s, Volkswagen,
August 8, 2022

The Beginner’s Guide to Closed-Loop Marketing in Pharma

Do you remember when sales reps had face-to-face visits and cold phone calls with physicians and other HCPs? In the pharmaceutical industry and healthcare, detailing was
June 17, 2022

The War In Ukraine is a Global Crisis, Not a Ukraine-Only Crisis

By this moment, four months of full-scale conquest war of Russia against Ukraine feel like a single day, and this day feels like years have gone by. Thousands of people have died, millions have been displaced, and tens of millions had to seek refugee elsewhere. Among these millions are Viseven staff. Our colleagues are also on the battlefields defending their motherland.