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Welcome to Viseven Blog

Subscribe for regular insider updates and best practices on trendy topics in pharmaceutical and life sciences marketing: digital innovations, omnichannel strategy, modular content, marketing automation, Veeva, and expertise, rep-triggered email, eDetailing, and so much more from our team of professionals.


September 14, 2023

Pharmaceutical Procurement Strategies Overview

The pharma sector now reconsiders its procurement process for improved efficiency, resilience, and cost optimization. Discover the innovative approaches that pharma brands employ to effectively address
August 3, 2023

Viseven at Pharma Xchange: Switching to Omnichannel in Korea

The Viseven team visits South Korea to monitor the latest transformations in the pharmaceutical industry after Covid-19 and promote omnichannel marketing.
July 26, 2023

Viseven at Collision 2023

The Viseven team met representatives of other companies at their booth, participated in several panels, and learned more about technology and artificial intelligence.
July 20, 2023

Creating Impactful Campaigns and Driving Innovation: Viseven and Aprimo Team Up

Together, the companies are going to focus on delivering better digital asset management and marketing resource management solutions for clients across a variety of niches.
July 18, 2023

Net Patient Score (NPS) in Healthcare

Net Promoter Score (used as Net Patient Score in pharma) is a helpful metric that measures loyalty, engagement, or campaign success.
July 13, 2023

The Viseven Team Obtained ISO/IEC 27001 Certification

Our team is excited to join over 50,000 businesses in over 140 countries that maintain the highest standards of informational security.
July 11, 2023

Salesforce in the healthcare industry: capabilities, applications, alternatives

With functionalities such as patient access and services, personalized patient acquisition, trusted contact centers, and clinical trial acceleration, Salesforce's impact on improving patient care and streamlining operations is undeniable.
June 29, 2023

How to Manage Content Marketing Metrics with a Modular Approach?

The essence and creation of such a thing as content have undergone many changes. The human perception of content was everchanging, from simple newspaper columns or
June 23, 2023

Viseven at Dublin Tech Summit 2023: Driving IT in Tense Environment

Viseven had a remarkable presence at Dublin Tech Summit 2023, representing Ukraine and showcasing their MarTech services. See how we keep assisting pharma and life sciences companies even in the face of crises caused by the Russian invasion.
June 21, 2023

The NEXT Pharma Summit 2023: Refining Customer Engagement

What is NEXT for pharma? Viseven team is eager to share a couple of insider insight: come see for yourself.

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