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It is always nice to summarize your year’s achievements and personal wins right around Christmastime when the year is almost over. Here at Viseven, we had a very busy year, with so many challenges that we had to face, so many new ideas and features to deliver, and so many events to visit. At the same time, Viseven never misses an opportunity to share our findings and insights with colleagues and clients in our blogs, during live webinar sessions with top industry experts, and, of course, at global events.
We believe it would be hard to outline all of our activities in 2022, so we’ll try to focus on the very best things that happened to Viseven this year.
In 2022 Viseven finally launched a long-awaited overseas office in the LatAm region, namely in Argentina. For Viseven, this means we can facilitate our client services in the Americas and enhance the production cycle by implementing some elements of the follow-the-sun model, sharing responsibilities between overseas departments. And, of course, we are happy to welcome a new Argentinian team to Viseven, already having big plans concerning expanding our presence in the American markets.
As COVID-19-related restrictions are becoming less severe, international live events have finally managed to host MarTech experts from all over the globe. In 2022 we were lucky to visit some of the biggest annual conferences for digital marketers and MarTech innovators.
Check out our CEO Nataliya Andreychuk at Collision Conference in Toronto in June. Also, throughout the year, we participated in prominent pharmaceutical events like:
Learn more about our past and upcoming events here.
Here at Viseven, we know how important it is to collaborate with other experts to share our thoughts and knowledge during webinars and deliver some of our brightest insights via our blog and partner media outlets.
We hosted an excellent knowledge-sharing session on How to measure KPIs in pharma by our Omnichannel Excellence Expert – Pavel Klymenko. He also shared his knowledge on how to build HCP engagement with AI-based Omnichannel Approach in a very insightful session. Both webinars can be viewed on our YouTube page.
Our CEO Nataliya Andreychuk took part in a lively conversation on Digital disruption in Pharma in the APAC region with experts from TCS and Roche. Nataliya also joined Campana & Schott as well as Bayer for a riveting conversation on modular content. Feel free to go to Viseven’s YouTube channel to view these and other webinars Nataliya was a part of.
Speaking of our CEO, it was a very busy summer for her. From a talk on digital marketing trends with Fierce Pharma’s Stephanie Butler as part of their Digital Pharma Week to a podcast with MM+M on how to lead a successful business during a crisis. Nataliya also was a panelist at Reuters Pharma Europe and joined Forbes Agency Council, where she regularly commented on hot digital marketing trends and published her blog posts.
Viseven also hosted a great masterclass in partnership with Next Pharma on modular content and how it will help pharma companies and marketers reach their goals, targets, and KPIs.
Nataliya also gave an in-depth interview to Pharma Phorum and was profiled in their Deep Dive magazine.
And remember Pavel Klymenko? His article on Omnichannel approaches was published in Pharmaceutical Executive and European Pharmaceutical Manufacturer. Pavel also wrote a blog post for Pharma Leaders.
Viseven also published several key case studies and of course, plenty of exciting content on our blog.
2022 was not an easy year for us, Ukraine was brutally attacked by russia on February 24, and that certainly made an impact on us, but we believe in Ukraine’s victory and a bright future ahead for the country we are so close to.
Our team is certainly looking forward to completing big projects and creating great content in the upcoming year. We all feel excited about the new services and solutions we will deploy in 2023.
As always, our clients can expect top-notch customer service and attentiveness to detail. And, of course, there will be many vast ventures in terms of our partnerships.
Viseven team keeps pushing the boundaries of the tech industry for pharma, coming up with new and more sophisticated ways to build communication in the MarTech area. So, to keep tabs on all our activities, events, news, and blog posts – let’s stay connected in 2023.
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We wish you a very Happy Holiday Season and a Peaceful and Prosperous New Year! Season’s Greetings from Viseven!