When it comes to omnichannel, do we think first of:
These (and much more) must be part of the omnichannel excellence journey. So how to become genuinely omnichannel and customer-centric? The Modular approach is what will make it a reality! This approach has its hero that is the Channel-Agnostic Module (CAM) – the advanced kind of digital content capable of traveling across any channel-specific templates in the digital content universe.
Yet here is where the most innovation lies. As it’s channel-agnostic, you can incorporate the CAM whenever you need, be it in a presentation, Approved Email template, landing page, or website. CAM owns its fundamental principles that make omnichannel excellence possible – no frontiers, no limits, no horizons…
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