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We have exciting news to share! Our team is heading to the Collision conference in Toronto, Canada on June 20-23. What’s more exciting? Viseven CEO – Nataliya Andreychuk will be a keynote speaker at HealthConf on June 23 addressing the attendees at 10:30 AM EDT. As some of you may know the war in Ukraine […]
Are you looking to find out more about modular content? Do you want to know the latest insights into metadata and tagging? Then our second session of the Modular Content Lab series is the right webinar for you. The Metadata Excellence and Tagging session on June 8 at 12 PM EST / 9 AM PST […]
Viseven is heading to Chicago for the No Code Days: Freedom to Create conference organized by Creatio. The free 2-day conference will connect hundreds of professionals. The event is dedicated to implementing no-code solutions for business units wired to the technical industries. The two-day conference will highlight the best practices for international digital business needs. […]
Can isolation and innovation work together? We proved; we can make it. As they say, however, two masterminds always act better, turning any challenge into balance. Thus, Next Pharma got us together again around the industry’s sharpest commercial event. On May 17-18, Dubrovnik turned into the center of decision-making on what is next for pharma. At […]
Modular content has been in the spotlight of many discussions in the pharma marketing community lately. Not only is it said to deliver the industry from chronic “ailments” like MLR hurdles, content production bottlenecks, and time-to-market anxieties – there are rumors this approach is capable of much more. Fueling omnichannel ambitions with personalized content […]
Veeva Summit once again proved that communication, in fact, is the language of leadership. On May 5, all life sciences industry leaders were invited to Boston to meet the lineup of the best industry experts in the pharma and tech fields. At 55+ sessions, they are about to share the latest findings, valuable insights and […]
Why is a raven like a writing desk? Who knows! However, we know exactly what is common between tech and art. Both are products of human imagination. Being the complicated area where many things come together and overlap, the content creation in pharma is a palette of different systems and tools mixed with the strategic work of […]
Every healthcare organization, regardless of its size, must find ways to attract new patients and promote its products and services. There are so many strategies and tactics for selling products and services that it becomes easy to get lost in the many approaches to healthcare marketing initiatives. This is why having a solid healthcare marketing […]
A few years ago, the FDA set up the Patient Engagement Advisory Committee to ensure patients have a voice in decisions that affect them. The group includes patient scholars and influencers who help shape policies and recommendations. In the future, we may see health ministries and healthcare organizations worldwide adopting a similar approach. What does […]
Often, in pharma, the hardest part of customer engagement is not the conversation itself. It’s everything that has to be remembered around it. What was shared last time. Whether samples were provided. Which version of content was approved. What follow-up is allowed, and through which channel. Most of this lives in people’s heads until it […]