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The most interesting and insightful pharma events to inspire you to grow and develop your life sciences business. Find all the latest information on Viseven’s upcoming conferences and presentations.
What makes pharma professionals return to events like Reuters’s time and time again? We guess it is the search for answers and the necessity to set the record straight on what lessons we learned for two years fighting for the customer’s attention. The first and the most obvious question is whether the high-(tech)-sounding words we are throwing around […]
Viseven announces a comprehensive masterclass dedicated to the modular approach in pharma marketing. Join the “Modular content roadmap: how to reach goals, targets, KPIs, and more” on November 9, 2022, at 3 PM CET, powered by Viseven in cooperation with Next Pharma. What is the Masterclass about? During the Masterclass, you can expect to learn […]
The ongoing acceleration of digital technologies and virtual tools urges pharmaceutical companies toward owning a robust omnichannel strategy in place as quickly as possible. Although there has been a lot of talk and variants concerning its implementation, the key point to start with is to create, optimize, and measure an omnichannel strategy in a way […]
A vibrant presence in the pharma market takes a lot, especially when the HCPs are overwhelmed with content. But chasing the super-duper effective tackles as an answer, we might forget that digital transformation is not just about tech, it is also about human talent. But can we nurture it by being distracted by endless issues […]
A new era makes us all change, poses challenges we don’t want to accept, makes us rapidly move forward. The speed of these changes can be daunting. But when life wants us to grow, it makes us change. In the same manner, a newly relabelled Reuters Events Pharma 2021 (formerly eyeforpharma Barcelona) leaves the past behind and […]
How to Boost HCP Engagement Before, During, and After Congress Events Congress participation is more complex and costly than ever, yet it remains crucial for brand positioning. Ensuring effective HCP engagement remains a constant priority, complicated by the need to manage post-congress follow-ups and accurately track ROI. These ongoing hurdles demand innovative solutions to maximize […]
AI-powered localization has much potential but still, it remains largely unexplored. Does it really hold the power to improve content creation? In our webinar, we will share insights on the following topics about AI, content localization, and more: Make sure to attend the upcoming webinar, where our experts will share unique insights into the future […]
Have you ever felt that no matter how much you optimize content creation efforts, there is no use since you either must spend a lot of money on producing content of at least decent quality or compromise on compliance to shorten the time spent on proofreading and additional checks? Well, this is a problem that […]
Massive challenges like the global pandemic forced many industries to rethink how they handle data storage, and pharma was no exception. When COVID hit, the urgent need to accelerate drug development meant shrinking timelines from years to months, with no room for compromises on quality. Cloud computing was one of the facilitators of this shift. […]
Just having great product offerings is no longer enough. Product centricity is a relic of the past, and a customer-centric approach has emerged as the leading strategy for attracting, engaging, and retaining clients. Modern-day consumers want customer-centricity personalization, but few companies are ready to deliver it. In our guide, you’ll discover how to effectively meet customer needs […]
