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Join upcoming conversations with the industry’s leading experts and watch recordings of past events hosted by Viseven.
In the fast-paced world of pharma, having a billion-dollar idea is not enough. No matter how brilliant your ideas are, there is much more to it than devising a great strategy. If you are ready to take your strategies to the next level, we have just the right masterclass for you, brought by Cecilia Baeza-Castro, […]
Digital transformation is not just about bringing in new tools to make your organization more efficient. It is a much bigger process that involves creating a customer-first culture and rethinking processes across the board. In our latest webinar, we had: Our team shared their ideas on how pharma can reshape digital experiences in 2025. […]
Did you know that you can significantly reduce content creation time while delivering highly personalized digital experiences in the pharma industry? At Building Pharma Digital Experiences with AEM, Oksana Matviienko, Regional Director at Viseven, will demonstrate how to leverage modular content and AEM to streamline your digital strategy, delivering consistent, compliant, and engaging experiences across all channels. […]
Learn How to Master Digital HCP Engagement Declining HCP engagement rates. Content saturation. Complex regulatory requirements. Regional market differences. The challenges of digital engagement in pharma have never been more daunting. As healthcare professionals become increasingly selective about their digital interactions, pharmaceutical companies face a critical question: How do you create meaningful engagement that scales globally while remaining […]
How to Boost HCP Engagement Before, During, and After Congress Events Congress participation is more complex and costly than ever, yet it remains crucial for brand positioning. Ensuring effective HCP engagement remains a constant priority, complicated by the need to manage post-congress follow-ups and accurately track ROI. These ongoing hurdles demand innovative solutions to maximize the value […]
AI-powered localization has much potential but still, it remains largely unexplored. Does it really hold the power to improve content creation? In our webinar, we will share insights on the following topics about AI, content localization, and more: Make sure to attend the upcoming webinar, where our experts will share unique insights into the future of AI-driven […]
Historically, pharmaceutical and life sciences companies primarily relied on sales representatives to promote their products to healthcare professionals. However, as medicine advanced and treatments became more specialized, a need arose for individuals who could provide in-depth scientific knowledge and engage in meaningful scientific exchange with physicians and researchers, who are called MSLs. So, what does […]
High-quality care will always come first for patients, but it’s not always enough on its own. They also want care that’s personal, transparent, and gives them more control over their health. Having quick, reliable access to medical information plays a big part in how they plan their time, make decisions, and manage daily wellness. Mobile […]
Email fragments help MedReps connect with busy HCPs fast. When promoting a product, reps naturally come across as biased, as their goal is to show that their drug is more effective, safer, and more cost-efficient than others. And HCPs can spot that bias a mile away. You need to provide real value to ensure your […]