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The most interesting and insightful pharma events to inspire you to grow and develop your life sciences business. Find all the latest information on Viseven’s upcoming conferences and presentations.
Are you looking to find out more about modular content? Do you want to know the latest insights into metadata and tagging? Then our second session of the Modular Content Lab series is the right webinar for you. The Metadata Excellence and Tagging session on June 8 at 12 PM EST / 9 AM PST […]
Viseven is heading to Chicago for the No Code Days: Freedom to Create conference organized by Creatio. The free 2-day conference will connect hundreds of professionals. The event is dedicated to implementing no-code solutions for business units wired to the technical industries. The two-day conference will highlight the best practices for international digital business needs. […]
Can isolation and innovation work together? We proved; we can make it. As they say, however, two masterminds always act better, turning any challenge into balance. Thus, Next Pharma got us together again around the industry’s sharpest commercial event. On May 17-18, Dubrovnik turned into the center of decision-making on what is next for pharma. At […]
Modular content has been in the spotlight of many discussions in the pharma marketing community lately. Not only is it said to deliver the industry from chronic “ailments” like MLR hurdles, content production bottlenecks, and time-to-market anxieties – there are rumors this approach is capable of much more.  Fueling omnichannel ambitions with personalized content […]
Veeva Summit once again proved that communication, in fact, is the language of leadership. On May 5, all life sciences industry leaders were invited to Boston to meet the lineup of the best industry experts in the pharma and tech fields. At 55+ sessions, they are about to share the latest findings, valuable insights and […]
Why is a raven like a writing desk? Who knows! However, we know exactly what is common between tech and art. Both are products of human imagination. Being the complicated area where many things come together and overlap, the content creation in pharma is a palette of different systems and tools mixed with the strategic work of […]
On every corner, we can hear success stories of pharma heavyweights, showing us the extraordinary level of personalization, they put into their strategies and win. But what are these stories are made of? Personalization introduces an extra ingredient, those that customers seek everywhere, and the one that eventually wins them over. Now, when the customers’ choices are especially […]
Constantly pushing out obvious promotions for your products and services has never been a good marketing strategy by itself. And nowadays, it’s even more important to provide an exceptional and continuous experience to stay in people’s memories longer. Digital and non-digital have emerged into a unified hybrid environment where healthcare professionals (HCPs) and patients consume […]
The old model of “rep visits + a couple of emails” feels antiquated. HCPs don’t want repetition, but value. And value usually lies in understanding providers, connecting with them genuinely, and only delivering information that is relevant to them. The best way to connect with HCPs is talking with them face-to-face in an environment when […]
Healthcare providers (HCPs) have a lot on their plates: seeing around 10-20 patients, spending 4.5 hours on electronic health records (EHRs), and squeezing in some time for a reading diet (because their profession demands it). And their to-do list does not stop there. They also meet with medical representatives (MedReps) and go through promotional emails. […]