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The global pharmaceutical industry has witnessed a lot of transformations in 2019. In the coming years, we will see even greater global growth sparked by the increasing demand to maintain high levels of innovation. Pharmaceutical companies present a growing number of requests for Creative Agencies to offer HPCs, patients and other stakeholders the most innovative and advanced treatment methods. Viseven partnered with numerous Top Pharmaceutical Companies in 2019. We have carefully analyzed the incoming requests, and we are […]
Constantly pushing out obvious promotions for your products and services has never been a good marketing strategy by itself. And nowadays, it’s even more important to provide an exceptional and continuous experience to stay in people’s memories longer. Digital and non-digital have emerged into a unified hybrid environment where healthcare professionals (HCPs) and patients consume […]
The old model of “rep visits + a couple of emails” feels antiquated. HCPs don’t want repetition, but value. And value usually lies in understanding providers, connecting with them genuinely, and only delivering information that is relevant to them. The best way to connect with HCPs is talking with them face-to-face in an environment when […]
Healthcare providers (HCPs) have a lot on their plates: seeing around 10-20 patients, spending 4.5 hours on electronic health records (EHRs), and squeezing in some time for a reading diet (because their profession demands it). And their to-do list does not stop there. They also meet with medical representatives (MedReps) and go through promotional emails. […]
