As the quest for omnichannel goes on in life sciences, pharma marketers are revising the toolkit. It turns out Self-Detailing helps to provide a completely new dimension to Approved Email practices. This webinar is to provide an insider view on some of the essential aspects

Brilliant work starts with the correct problem definition. That’s why a well-designed briefing process for assets like e-detailing, landing pages, and emails is the first step to a brilliant digital production.

A concerted partnership between creative agencies will not only provide access to advanced technology for omnichannel content production but also help reduce risks, save costs, and resources. Having the right content authoring solution in place agencies can explore new opportunities to augment their content production workflow and continue to thrive even in intricate market conditions. 

Nowadays, the top Pharma brands are chasing for omnichannel experiences for their customers. Channels are the initial bet in omnichannel competition. Moreover, the more channels, the more options HCPs have. Those are like genuine bonds bridging Pharma brands and their customers in a holistic dialogue. That’s why the quest for omnichannel starts with the knowledge of major and additional channels and their capabilities in HCPs engagement.

COVID-19 has fully revealed the importance of digital transformation for the Pharma industry. Hence the expanding need to create more pharmaceutical content that can be easily adapted to ever-changing market conditions.
New realities call for a more personalized, fast, and effective approach to content creation.