Pharma marketing’s staple event – something no less than this can be said about many a conference bearing the eyeforpharma name.
As such, this year’s Marketing and Customer Innovation Europe to be held in Novotel London West Hotel in October, is dedicated to stringent issues faced by the entire life sciences marketing community –and addressed in quite different ways.

Being able to handle customer journeys is a sign of a smart marketer. Managing them in pharma is a sign of a true expert. Where on the timeline does each touchpoint ideally lie? The free webinar on September 26, 2019 will feature a selection of best practices discussed from multichannel content point of view.

This September, the creme de la creme of pharma marketing will be at digital pharma east: from multichannel marketing leaders to digital gurus, who will talk the talk.

With the help of eWizard, as a unique integrated platform for enterprise content management, users can create, manage and distribute various types of digital content included interactive HTML5 presentations and Email templates.

Popularity of omnichannel approach is growing all over the world, especially in digital era of pharma marketing. How many companies have already started to use this approach? Does preparation of digital content for omnichannel approach have specific features? Does it all mean that multichannel is lagging behind? Our experts with 10—years’ experience in content creation will talk about differences between omni- and multichannel approach and show you useful tips for successful digital marketing strategy.