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    NEXT Normal is the topmost event aiming at reshaping commercial excellence, marketing, and medical affairs for those aspiring to create just the right customer experience. After over a year of navigating through a pandemic, leading pharma executives and solution vendors will be gathering to find answers to the most pivotal questions: what is next for Life Sciences, and what is the global pharma industry heading for?

    As tech, innovations, and industry’s growth are supposed to coincide, the global pharma leaders understand the urgency for digital transformation and anticipate the benefits of new technologies to push the industry forward and beyond.

    At the upcoming virtual conference, 1000+ panelists are going to discuss, inspire, and shift pharma to the NEXT Normal. A 3-day event will be fully devoted to pharma commercial and digital in tandem with an array of notions and ideas drifting around pharma lobbies.

    Look through some hot-button topics on the agenda:

    Day 1

    • Opening the Pharma’s Box to find out the condition of Pharma’s Schrodinger Cat: “Are our transformation efforts still dead or alive”?
    • Learning from Amazon and OKRA how to tackle cutting-edge AI and ML for actionable intelligence and personalization
    • Deepening into the importance of data liquidity and how it helps transform the healthcare ecosystem and improve patient care at scale

    Day 2

    • The role of Omnichannel in harnessing customer centricity
    • Why CX and Digital marketing is the route to accelerated growth
    • Building a truly game-changing HCP Portal (as the way to support customer engagement) that provides access to required resources and connects them to medical experts whenever needed

    Day 3

    • How the expectations and needs of HCPs have evolved and which trends are here to stay
    • The impact of blockchain on transforming health data exchange
    • How to scale your Digital Transformation Journey with Smart Content

    and many more…

    View the full agenda here

    The contribution of Viseven

    Viseven is preparing for the next wave of digital innovations and this time presents something special. Our session “Get ready to scale your Digital Transformation Journey with Smart Content “ will be held on Thursday, Sep 23, 14:00 CET.

    The adepts of Smart Content will be presenting how the approach can help scale digital transformation and facilitate the best-in-class omnichannel customer experience. Furthermore, the attendees can navigate the virtual booth (showcasing the company’s services and solutions) with the materials and practical cases that serve as a support for Smart Content creation.

    Session speakers who will reveal actionable insights and share their best practices:

    • Denys Melnuchyk, Product Manager at Viseven
    • Sander Ruitenberg, Global Digital Health Solutions Head at Novartis
    • Michael Kocher, Global President B2B at Sandoz

    Don’t miss out on the most anticipated event of pharma’s best minds running digital transformation today! 


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    21/09/2021 - 23/09/2021
    All Day
    See on the website