Start your digital transformation journey now

case-study

Pharma Marketing Transformation

Who likes being obviously marketed to? Especially when there are more interesting things to do on one’s mobile? The need for marketing transformation has always been there, and now it’s felt even more strongly. Pharmaceutical companies want integrated solutions for more personalized communication with target audiences – and tech gives them a chance to engage patients. This eBook from Viseven Group discusses the ways to achieve that. You’ll see how mobile apps win hearts and minds – and how you can create them with ease. In the next section, three dominant views on patient centricity are analyzed – and the burning question of why only 1 in 20 patients actually feel that centricity. Read on to find how you’ll establish your competitive advantage and keep pace with your customers’ digital habits; finally, there’s a brief but comprehensive guide on perfect digital presentations to treat your audience.

    Latest News
    September 14, 2023

    Pharmaceutical Procurement Strategies Overview

    The pharma sector now reconsiders its procurement process for improved efficiency, resilience, and cost optimization. Discover the innovative approaches that pharma brands employ to effectively address
    August 3, 2023

    Viseven at Pharma Xchange: Switching to Omnichannel in Korea

    The Viseven team visits South Korea to monitor the latest transformations in the pharmaceutical industry after Covid-19 and promote omnichannel marketing.
    July 26, 2023

    Viseven at Collision 2023

    The Viseven team met representatives of other companies at their booth, participated in several panels, and learned more about technology and artificial intelligence.
    Home » Pharma Marketing Transformation