Start your digital transformation journey now

case-study

Pharma Marketing Transformation

Who likes being obviously marketed to? Especially when there are more interesting things to do on one’s mobile? The need for marketing transformation has always been there, and now it’s felt even more strongly. Pharmaceutical companies want integrated solutions for more personalized communication with target audiences – and tech gives them a chance to engage patients. This eBook from Viseven Group discusses the ways to achieve that. You’ll see how mobile apps win hearts and minds – and how you can create them with ease. In the next section, three dominant views on patient centricity are analyzed – and the burning question of why only 1 in 20 patients actually feel that centricity. Read on to find how you’ll establish your competitive advantage and keep pace with your customers’ digital habits; finally, there’s a brief but comprehensive guide on perfect digital presentations to treat your audience.

    Latest News
    November 30, 2022

    Disruptive Tech in Pharma: A Future of Digital Interactions

    Key take-aways from the joint webinar with TCS dedicated to the latest MarTech technologies and innovations
    November 17, 2022

    Complete guide on pharmaceutical medical affairs

    Medical affairs in Pharma are often seen as a central agency that works within a healthcare company and prioritize communication among life science organizations, medical professionals,
    November 17, 2022

    Web Summit Is No Longer an IT Event — It’s Way Beyond

    The most anticipated digital event of fall: how it was and what we learned