Category: Pharma Marketing

Pharma Marketing

January 23, 2026  •  12 min read

How AI Is Rethinking Patient Engagement in Pharma  

A few years ago, the FDA set up the Patient Engagement Advisory Committee to ensure patients have a voice in decisions that affect them. The group includes patient scholars and...
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How AI Is Rethinking Patient Engagement in Pharma  
Trends Shaping the Life Sciences Industry Landscape in 2026

Trends Shaping the Life Sciences Industry Landscape in 2026

December 10, 2025  •  13 min read
Omnichannel vs. Multichannel: What’s the Difference?

Omnichannel vs. Multichannel: What’s the Difference?

October 29, 2025  •  18 min read
Events as the Foundation of Omnichannel HCP Engagement

Events as the Foundation of Omnichannel HCP Engagement

October 20, 2025  •  15 min read
Email Marketing for Doctors: The Complete Guide

Email Marketing for Doctors: The Complete Guide

October 3, 2025  •  12 min read
Best pharmaceutical marketing tools

Best Pharma Marketing Tools for Modern Teams 

September 5, 2025  •  11 min read
closed loop marketing in pharma

Closed-Loop Marketing for Pharma and Life Sciences 

August 28, 2025  •  16 min read

Real-World Evidence (RWE): Impact on Pharma Marketing 

July 23, 2025  •  14 min read
edetailing in pharma

e-Detailing in Pharma: Transforming Healthcare Engagement Digitally

July 2, 2025  •  17 min read
net promoter score healthcare

Complete Guide to Improving Your Net Promoter Score in Healthcare

June 20, 2025  •  17 min read