The shift to patient-centric healthcare and ever-changing relations between patients and pharma, define understanding customers and their needs as a key success factor in brand promotion. Accordingly, the pharma companies are challenged to identify and satisfy customers’ demands instantly, supplying them with the trusted information that they want, via any channel at any time. By digitally transforming how customers interact with pharma, the companies can improve customer engagement and get better outcomes at lower costs.
How the use of digital technology in both face-to-face and online communication can benefit to each interaction with customers? Discover at our free webinar on June 12th, 3 pm CEST.