TALLINN, Estonia — September 6, 2019 — Viseven has been awarded by Business Intelligence Group for a trailblazing Create Once – Publish Everywhere approach (COPE) as well as unique eWizard technology behind it within the 2019 Sales and Technology Marketing Awards program, also known as The Sammys. The Sammys aims to honor organizations and products helping to solve the challenges organizations have connecting and collaborating with prospects and customers.
“The evolution of sales and marketing technologies is accelerating as our daily purchasing routines change,” said Maria Jimenez, Chief Nominations Officer, Business Intelligence Group. “We are so proud to reward and recognize all of our inaugural Sammy winners, as they provide the leadership and vision needed to help companies educate and connect with customers.”
Viseven’s eWizard platform is revolutionary in a way that it is the only multichannel content authoring solution on the market implementing a COPE approach, which allows to assemble various content from flexible mix&match modules for further publishing and dissemination. The tandem of this first-of-a-kind concept and the eWizard platform at its core allows Life Science companies for a fast, convenient and cost-effective updates, localization and reuse of key marketing messages within or across channels – email, eDetailing or a website. Moreover, eWizard platform is the only solution capable of bridging Veeva Vault with Adobe Experience Manager and Salesforce Marketing Cloud, thus presenting a pathway towards a full-cycle content creation for industry marked by complexity and rigidity of said content development processes.
“We are celebrating to have been recognized for a decade of relentless dedication towards materializing the multichannel ambitions of the Life Sciences industry giants, pushing the limits of pharma content creation as well as helping the ultimate stakeholder of them all – the patient,” said Natalia Andreychuk, Viseven’s CEO. “Innovating content creation processes is a challenging task to handle and we hope that our AI-empowered platform and COPE concept will serve as rocket fuel for pharma to rise to the new heights of delivering value to its stakeholders”.
Viseven is a full-cycle digital agency with a 10-year-long expertise of content development in global pharmaceutical market. Our core mission is helping Life Sciences to connect patient-centricity, patient engagement, and strategic imperatives with the right content and multi-channel mix. Contact us to explore how our revolutionary take on Modular Content and its end-to-end delivery model can transform your multichannel marketing strategy.