News 2018-05-07T16:25:00+00:00

How to identify authentic HCP communications insights and understand when and where to improve communication experience

Friday, 13 April 2018|

Getting HCPs engaged with a brand is now more challenging than ever, for pharmaceutical companies of all levels of ambitiousness. Wait a minute, “keeping engaged”? This sounds a bit pushy, involuntary and, what’s at the [...]

What can pharma learn from other industries to create a more connected and personal approach to communication

Tuesday, 20 March 2018|

Despite the global move towards “the more specialized/individualized/customized - the better” approach, it is hard to undermine the meaning of the intersection-based innovation. It’s what we find in the blend of the already discovered and [...]

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