News 2019-03-25T07:53:40+00:00

Welcome to Viseven blog!

Here you’ll find all the latest updates on such trendy topics for pharma and life sciences as multichannel marketing, connected content, marketing automation, CLM/CRM, VR/AR, eDetailing and Remote Detailing, etc.

The difference between multichannel and omnichannel pharma communication many have overlooked

“Multichannel” and “omnichannel” are high frequency buzzwords in pharma marketing circles. The overwhelming success stories of enterprises in different industries is pushing life sciences companies to consider what to adopt for the future omnichannel pharma communication. However, there still seems to be ambiguity about what omnichannel really is. Is it the same as multichannel? Here is the actual difference that many have overlooked

Wednesday, 08 April 2020|

Viseven has been certified by PECB MS to be in accordance with the management system requirements in ISO/ IEC 27001: 2013

Since 2020-03-23 the management system of Viseven Europe OU has been successfully certified by PECB MS and verified to comply with the management system requirements of ISO/ IEC 27001: 2013.  We care about privacy concerns   Since the processing of customers’ personal data is growing exponentially, a company offering comprehensive digital solutions needs to adhere [...]

Wednesday, 08 April 2020|

How to create compliant emails to expand your engagement with healthcare professionals

Targeted and automated email campaigns remain one of the most reliable and trusted sources of marketing for HCP engagement for years; they are still the leading force among other means of digital communication in pharma marketing. In this article, we are going to [...]

Tuesday, 07 April 2020|

eWizard Remote eDetailing: How to Minimize Health and Business Risks for Pharma Amid Pandemic of COVID-19?

eWizard Remote Detailing: How to Minimize Health and Business Risks for Pharma Amid Pandemic of COVID-19? Since the COVID-19 has reached a pandemic, the Pharma business is no longer exists in its traditional sense. For [...]

Friday, 20 March 2020|

The Role of Digital Content Authoring in Omnichannel Pharma Marketing

The Role of Digital Content Authoring in Omnichannel Pharma Marketing HCPs meet your brand at all hours, across all channels and touchpoints. Today physicians and patients expect more consistency while engaging with a pharma brand (with content, messaging and offers provided), and [...]

Thursday, 27 February 2020|

Omnichannel pharma engagement 2020. The what. The why. The how.

Omnichannel Experience in Pharma. Reality: 2019 – 2020 Just look around, customers are getting used to the convenient purchasing experience and of high delivery speed. Multifunctional consumers are becoming a steady trend. Google, Amazon, Apple, and other world’s biggest corporations paved the way for omnichannel experience and succeeded in putting customers at the center of their omnichannel universe. By [...]

Tuesday, 28 January 2020|

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