Launch multichannel campaigns that win the day. Easily.
Digital Content Factory
Empowering your multichannel breakthrough
Benefits:
- Create content 4 times faster;
- Save 50% on localization and updates;
- Localize your content with ease;
- Access, preview and reuse materials from global office and other affiliates;
- Support multivendor environment – no need to change agencies;
- Value your time with automatic publishing to Veeva Vault PromoMats;
- Arrange, manage and store content neatly using eWizard NaviGate;
- Free yourself from routine tasks as content related processes get transparent.
Possibilities acquired:
- Creation of content for all channels – interactive aids, email templates, microsites, surveys, etc.;
- Quick and effortless interactive content adaptation and update;
- One-click access to global digital assets;
- Localization for specific markets;
- Interactive review and commenting mode with two-way notifications;
- Variety of flexible, multipurpose, industry specific templates;
- Seamless integrations with Salesforce.com, SFMC, Adobe;
- Direct connection to Veeva Vault PromoMats and other DAMs.
Challenges solved:
- Painful transition to new multichannel tactics;
- Need to create new content for new channels;
- Overblown costs on content creation;
- Long time-to-market because of slow review, corrections and MLR approval;
- “Epic” campaign launches for new channels;
- No full dynamic preview of IVAs, no test device-oriented preview for emails.
Veeva integration:
Veeva CLM
- Veeva Vault PromoMats
Veeva Approved Email
Veeva CoBrowse
- Veeva Engage
System compatibility:
IQVIA
Agnitio
Adobe
See in action
Why choose Digital Content Factory:
Comprehensiveness
You get assets that are fully prepared for use in promotion on the day of delivery. Your content is worked on from concept to implementation by collaborating teams of experts. No need to coordinate and organize a network of narrowly specialized agencies, no worries about platform compatibility.
Agility and precise tailoring
You can be sure you get exactly what you want in the end – with possibility of advanced interactive preview and commenting you can look inside what’s being constructed at any stage. Dedicated liaison managers will always be there as a single communication point to get your message clearly to the teams.
Cost-efficiency
Once your digital assets are there, you can use the unique eWizard platform to provide minor updates at no costs whatsoever. Change a picture in CLM presentation? 5 minutes, no contractors. New email for reps? Build upon the carefully designed template.
Multichannel entirety
Request any type of content, for any channel, for any purpose: IVAs for eDetailing, email templates, microsites, apps. What channel is your strategy missing?
Align your business processes with tech innovations