Do you remember what 2018 means for pharma-oriented digital agencies? That’s the year when life sciences content expenditures are supposed to hit the big mark: 20% of the total budget. So far, everything is going exactly in this direction, with the amount of content produced growing steadily.
However, you will want to make sure twice you’re on pharma’s list of content vendors – as all the decision making in the sphere is moving toward the global offices, any agency will have to comply to the requirements those (most likely) overseas managers impose. So who do they want to contract?
It will pay off to study and learn the following:
- How agencies are supposed to fit into the new conception of content supply chain;
- Which skills are becoming a priority;
- What pharma managers will expect from agencies by default.
All of this is perhaps insider information, but definitely not a secret! Join the free webinar on Thursday, November 23, at 5:00 PM – 5:30 PM (EET) to be the one in the know – the one who gets the job.